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More uninvited marketing opinions and a wallpaper

January 12th, 2010 by Melvin

All this complaining talking about marketing and creatives got me thinking: how would I promote the team?

First of all, the Padres marketing department is in a tough position. They’ve lost two franchise players over the course of about a year, and will likely lose Adrian Gonzalez via a trade or when his contract expires in November of 2012. Most of their other well known players have been hit by injuries (Chris Young), or are trade candidates (Kevin Kouzmanoff, Heath Bell, [please!]).

Clearly it’s time for a youth movement. But we’ve known that, considering it began halfway through the 2009 season.

Who should the team expect to step forward, not just on the field, but in the eyes of the fans as the face of the franchise?

Some might expect Tony Gwynn to take reigns as team diplomat. Unfortunately, Gwynn has but two things going for him in that regard: his last name, and his 2009 season. Every year from 2004-2008 Gwynn has demonstrated he will never be a starter on a championship team. I hope those in charge have a good think before Franoeuring him into a role for which he isn’t ready.

That leaves three players, each with a chance of becoming stars in Petco Park over the long haul. Though they have yet to prove themselves, Everth Cabrera, Mat Latos, and Kyle Blanks all have bright futures in San Diego, and should be introduced to the public as the future of the Padres.

To do a job for which I’m not being paid, nor was I ever invited to do, I would like to help this effort. As such, I set my creative juices in motion, and present this Cablanktos wallpaper for your viewing pleasure.

Mat Latos, Kyle Blanks, Everth Cabrera
[1280 x 1024]
[1280 x 800]
[1024 x 768]
Creative Commons License

Huge thanks goes out to SD Dirk, who publishes his gorgeous photos on Flickr and licenses them for others to use in their own projects. My work is published under a similar license. Here are his Cabrera, Blanks, and Latos shots.

Posted in media | 9 Comments »

9 Responses to “More uninvited marketing opinions and a wallpaper”

  1. [...] Gaslamp Ball & The Sacrifice Bunt Part 1 & Part 2 [...]

  2. [...] Matt Antonelli – The Friarhood Baseball Clinic – The Official Blog of Matt Antonelli More uninvited marketing opinions and a wallpaper – The Sacrifice Bunt Possibly related posts: (automatically generated)The Fro Times: Your Daily Padres Links – January [...]

  3. SDPads1 says:

    I like it. I think that trio is a solid group to market. I was actually surprised Clayton Richard was 1 of the players rumored to be a bobblehead giveaway next year instead of Latos.

    Nice tip regarding SD Dirk too.

  4. william says:

    Not a fan of that wallpaper, but after the masterpiece that was the Adrian wallpaper, everything looks like it was done in crayola.

  5. [...] More uninvited marketing opinions and a wallpaper (Sacrifice Bunt). Melvin thinks the Padres should market their young players, specifically Cabrera, Mat Latos, and Kyle Blanks. [...]

  6. [...] in January I provided an array of uninvited Padres marketing opinions in which I suggested the team market the trio of Kyle Blanks, Mat Latos, and Everth Cabrera. [...]

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